Continuous tips, lessons, advice, and direction on growth for your early-stage startup by a growth marketing pro.
pick a silly hill
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Early Growth School
Continuous tips, lessons, advice, and direction on growth for your early-stage startup by a growth marketing pro.
the results are in. Last week I said I had a bit of spare time and wanted to test more video with shorts. This is what happened in the last week: Not bad right? Well actually in the scheme things - it’s unprecedented. Here’s the lifetime view count of my channel: The number’s pathetic. It’s never been a focus, and while I love presenting, have never been inclined to go hard at it because I have other things to do (like work for clients, raise my family, get sober and completely transform my...
a tierlist for growth channels. Have you heard of tier lists? They’re very common in gaming world. Influencers like to put together lists ranking characters, items, or selections and opine on them. I had a quieter week as I work through a project exension and thought: Do you know what the world needs? A tierlist for growth channels for startups. But not just any tierlist, but grabbing and ranking the channels from the book Traction. Written in 2015 Here’s the channels from the book: •...
doing the work. “So you’ve done the work…” I met Mel Greblo through my work in the impact space. She does a number of amazing things, including founding Banksia Academy. A destination for helping women create their own employment pathways to help remove themselves and recover from domestic violence. She now leads Humans of Purpose. “Oh yes, I have.” If you read into the question literally - you can ask things like: what work? in what context? is it this or that? what kind of work? But if...